If you are a concrete supply house, or even a general construction equipment distributor, Power Trowels are probably a key product for your business. They are one of the most popular concrete tools used by finishers and have the potential to make you great revenue. If you are already in the Power Trowel business, I am sure you are always looking for ways to grow those sales.
Here are some tips to help you increase the amount of Trowels you can move
OFFER MORE OPTIONS
Depending on the size of your business, you may only be stocking a few options for your customers to purchase. While this does help your inventory costs, it may be limiting potential sales opportunities.
As customers come into your store, they may have specific Trowel needs. If you are only stocking very basic units, or only professional / commercial models, you may be missing out on a potential customer base.
Make sure that you do some research on your market to see what kinds of people are coming into your store. You may be able to identify some niche market segments that will help you move more
IDENTIFY CURRENT CUSTOMER OPPORTUNITIES
You most likely have many different products in your store that attract different types of customers. Many times, there are customers buying some items from you that may have more opportunities. Try and identify which prospects are working with concrete and evaluate the items they are buying. If they are not purchasing Power Trowels currently and they are into finishing concrete, you have the opportunity to convert them to being your customer.
MAKE SURE YOUR PRICES ARE MARKET DRIVEN
Trowels are one of those products that are carried by most dealers or rental companies. It can be a very competitive market. One of the most important things to remember is to keep your prices within a reasonable range for selling and renting. If you try and get more per sale or rental, you may price yourself out of the market.
Make sure that you do some research and find out what some of the competitive pricing is in your region so that you can make sure you are not losing sales because of your posted price being too high.
In short, if you want to sell more Power Trowels, you have to make sure that you buy for your market and make sure that you are looking for potential customers who are not currently buying from you. If you do these 3 simple things, you should have no problem increasing your Trowel sales.